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After Apple App Store it is the turn of Nokia to release its Ovi Store. In regard of the Apple’s App Store, the Nokia mobile users were expecting a similar Store. So the much awaited store finally released by Nokia. Nokia’s Ovi utilise social networking and location-based information to suggest relevent mobile content. Its dynamic nature lets its user to have access to more devices than its rivals.
The Ovi store is first available in Australia, Italy, Germany, Spain, UK, Ireland and Russia. Through this store nokia’s market for Internet sercvies will get a boom. By using this store users can share, send, and access content. This content can be in any form viz. music, pictures, ringtones, and third party applications.
Nokia’s Ovi Store acts like a virtual store, which lets you share,store and access content. The Ovi Store features both paid and free downloads. A user can access the Ovi Store in multiple ways. One can use store.ovi.com to access the store from his/her mobile phone or directly use the Ovi application. If you have a free nokia account, you can also log on to the website on your PC and send the downloads directly to your mobile phone by supplying your mobile phone number.
If a user want to access content which costs money, then the user will have to share his credit card information. The store is available in multiple languages. To start with, the Ovi Store contains over 20,000 titles. These include both free and paid applications, ringtones, wallpapers and podcasts.
To make access to content easy, the mobile are categorised in a list of devices. It contains 868 for Nokia E71, 987 for the Nokia N95 8GB, and 596 for the Nokia 5310. Of these, most are ringtones, wallpapers and videos. As for apps, there are 436 for the N95, 414 for the E71, and a mere 154 for the Nokia 5310.
Nokia Ovi store makes easy access to Hi5, Friendster, Buddycloud. It also makes access to location based social network Gypsii. Although it offers only 10 business aplications still it is a big hit amoung the users.